In Education and EdTech, You’ve Gotta Play By the Rules There is a hot story going around the world of business right now about how the ride-sharing giant Uber didn’t follow Apple’s rules and Apple’s CEO personally threatened Uber’s CEO with eviction from the Apple store. This would have devastated to Uber’s business, and fortunately…
Like it or not, politics is part of education. When leaders in the EdTech space think about public relations, it is usually an afterthought and somewhat of a necessary evil. Because most EdTech CEOs and other leaders come from the technology side of the business, public relations aren’t a priority, and paying a few hundred…
Use EdTech trade shows as an opportunity to get to know how the other half lives. The Cold War was a period of geopolitical tension between the Soviet Union and the United States during a big chunk of the second half of the 20th Century. These tensions rose and fell many times. One period of…