Nearly all EdTech startups are going to need to ask for seed funding to survive. When is the right time? The question of when to ask for investor money is a difficult one to answer because the state of EdTech is a moving target and investors are quite fickle about what the hot item is of…
Make sure your EdTech personal brand positions you as a thought leader in the industry. If you are the CEO of your EdTech company, you are in control of your own personal brand. As a result, you should think about how you’re communicating with the world, how you’re sharing your company news, and how you’re…
Make sure your EdTech concept is based on strong academic research and proven results. There are far too many companies in the EdTech space that are based on good ideas with no research behind them. Sometimes these good ideas work successfully in other industries and it is simply a matter of adapting it for use…
Four important things to consider if you’re new to EdTech Education can, in some cases, still be a world of fax machines and Gateway computers running Windows 98. Because of this, a lot of technologists are flocking to the EdTech sector, and the investment money is following. Companies in the EdTech sector raised $1.85 billion…
You can’t think like your customers until you know your customers. In an earlier post, I talked about how an EdTech CEOs should learn to think like investors from the day they decide their idea is robust enough to create an actual company. This thinking isn’t necessarily to attract buyers for a quick and successful…
The Common Core standards were, on the surface, a very simple concept. They laid out what student should learn by the completion of each grade level. However, as it tends to happen in Education, the concept became politicized, making it no longer a tool, but a weapon that pitted right against left, states against educators and citizens…